Alfredo “Freddie” B. Reyes

Alfredo “Freddie” B. Reyes

Alfredo “Freddie” B. Reyes

Head of Investor Relations, Leisure and
Resorts World Corporation (LRWC)
Board of Trustees, Philippine Women's
University (PWU) and Former CEO of PWU

Alfredo B. Reyes, FICD, is the Head of Investor Relations of Leisure and Resorts World Corporation (LRWC), a position he has held since 2006. He communicates with the financial community on the developments of the company as well as participating in non-deal roadshows.  He headed fund-raising activities such as a top-up private placement in 2011 and the 2013 preferred share offering working with Asian Alliance Inc.

Prior to LRWC, Reyes worked as a trader for Citisecurities Inc. and later, as the Head of Business Development for, Inc. (former name of COL Financial Group, Inc.). He has an in-depth knowledge of the stock market and of the capital markets, both on the buy-side and sell-side. He is a licensed stockbroker and works with COL Financial as an Independent Financial Adviser managing funds for clients.   

Reyes has been a Member of the Board of Trustees of Philippine Women’s University (PWU) since 2008. In 2009, the PWU Board of Trustees appointed him as its Chief Executive Officer (CEO) where he turned around operations, dealt with labor unions, renegotiated problem loans, and as well as spearheaded discussions for a capital infusion from an outside investor.

Reyes is a Fellow of the Institute of Corporate Directors (ICD) and was inducted as a Fellow in 2014.  As a Teaching Fellow of ICD, he conducts strategic planning seminars and workshops using the Kaplan-Norton Balanced Scorecard framework as well as delivers various talks on Corporate Governance and Board Committee Charts. He served as a member of the Board of Trustees of Philippine Rural Reconstruction Movement (PRRM) from 2004-2006. PRRM is dedicated to helping NGOs and local groups deliver services to marginalized farmers and fisherfolk.

About Leisure and Resorts World Corporation

Leisure and Resorts World Corporation (LRWC) is a holding company listed on the Philippine Stock Exchange under the symbol LR. LRWC has numerous subsidiaries in the gaming and entertainment industry. It has the largest network of professionally managed bingo parlors (140+ sites under AB Leisure Exponents Inc.), slot machine arcades (six sites under Blue Chip Leisure and Holding Corporation), internet gaming cafes (30+ sites under Total Game eXtreme Inc. or GameZone), Midas Hotel and Casino (51% stake), and AB Leisure Global (hotel project with on the island of Boracay).

About Philippine Women’s University

The Philippine Women’s University (PWU) is a non-stock, non-profit, educational institution of higher learning, existing under the laws of the Republic of the Philippines. The university will mark its centennial in the Academic year 2019-2020. It is in the top tier of the Philippine educational hierarchy with Autonomous Status conferred by the Commission on Higher Education in 2008.

The university’s core values are fostered through a curriculum centered on holistic character formation, the preservation of cultural and national heritage, family solidarity, ethical professionalism, and service to the country. It became co-educational in the 1970s. Today, it has a basic education unit (called Jose Abad Santos Memorial School or JASMS), undergraduate as well as master and doctorate degrees totaling over 50 programs.

About Institute of Corporate Directors

The Institute of Corporate Directors (ICD) is a non-stock, not-for-profit organization dedicated to professionalizing corporate directorship and raising the corporate governance standards of the Philippines. ICD was established in the aftermath of the Asian financial crisis by former Philippine Finance Secretary, Dr. Jesus P. Estanislao, the institute’s Chairman Emeritus, to establish and promote higher corporate governance standards in the Philippines.

ICD is one of the organizations that comprise the Centers for Excellence in Governance (CEG).

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